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Season 1 | Episode 3: Price Shoppers Grinding Margins
On today’s episode… we meet Discounted Dan. Every quote turns into the same question: ‘Can you do it any cheaper?'” Dan spends his days …
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Stand Out. Start Conversations. Generate Leads.
Trade shows are one of the few marketing opportunities where your ideal customers are all gathered in one place, actively looking for products, …
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Turn Your Next Event into a Shareable Brand Experience
When it comes to promotional products, businesses are always looking for something memorable, interactive, and affordable. Enter temporary …
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We can all agree that summer events are amazing….until your hair has a mind of its own. Between the heat, humidity, and wind it can be hard to look put together for a client during outdoor events. …
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The time reward
I’m not certain I have ever met an owner, manger, or professional who hasn’t commented about their workload at one time or another. “I am soooo busy”; my next question is usually …
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Everyone has access to the same products.
The same websites.
The same suppliers.
The same AI tools.
The same decoration methods.
The difference isn’t access anymore.
It’s judgment.
The …
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Marketing and branding often get lumped together, but they’re not the same thing.
Here’s the simplest way I can put it:
Branding is who you are.
Marketing is how you get noticed.
Branding is …
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In today’s competitive business environment, visibility is everything. Whether you’re participating in a trade show, launching a new product, hosting a corporate event, or promoting a seasonal sale, …
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When it comes to promotional products, the most successful giveaways are those that people use regularly. Custom mitts are a perfect example of a practical promotional item that delivers long-term …
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When temperatures drop, practical promotional products become even more valuable. While many giveaways are quickly forgotten, custom toques are items people wear repeatedly throughout the colder …
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I came across this little but mighty waterproof speaker and immediately thought, This is made for the summer! This is one of those products that just make sense. Toss it in your beach bag and don’t …
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Most workplace incentives fail for one reason:
They feel like… work.
A few years back, I worked with a call centre with more than 1,000 employees.
They wanted to boost performance around a …
