The #1 promotional product
People keep promotional bags an average of 11 months. The same 2020 study from the Research Advertising Institute also notes that 73% of consumers own promotional bags. Functional items and products with a utility value make for ideal swag. Bags are popular because they are useful, delivery high visibility, and are long-lasting.
HIGH USEFULNESS > Whether it’s tote bags for shopping, drawstring bags for gyms, laptop bags for work, or backpacks for travel, everyone needs bags. Since this item used frequently bags as an AMP tool delivers more impressions for the brand printed on it.
LARGE IMPRINT AREA > Bags commonly have a big surface or multiple locations to decorate with logos, slogans, or artwork. Compared to handheld promo items like pens or keychains, bags are among the items that are considered “walking billboards” for a brand.
LONG LIFESPAN > A durable bag can generate thousands of impressions over its lifetime. There are several studies that show that a single bag can deliver thousands of impressions. The average is around 3,000 with some studies recording upwards of 12,900 per year. Bags last months or even years, giving ongoing brand exposure.
HIGH PERCEIVED VALUE > Giving Brands can improve brand appreciation with bags. A branded bag feels more valuable than other giveaway items. They are valued as a useful gift.
ECO-FRIENDLY APPEAL > It’s easy to align with eco-conscious values by giving reusable bags. Totes are in demand and often feature sustainable properties.
VERSITILITY ACROSS INDUSTRIES > Everyone uses bags; retail (shopping totes), education (backpacks), healthcare (conference bags), fitness (gym bags), tech (laptop sleeves). Imagine having to go golfing without a bag. They make great add-ons for golf tournaments to keep giveaways tidy. They suit trade shows, giveaways, customer loyalty gifts, or employee appreciation in a similar way.
COST-EFFECTIVE BRANDING > There are a very wide variety and price points for bags which make them an accessible tool for all sizes of businesses and organizations. Many bag options are budget-friendly while still offering premium perceived value. Bag strategies can include high volume for wide reach; and/or use them as a loyalty reward to impress good clients, and as an onboarding gift for clients or staff.
BAG CATEGORIES:
TOTE BAGS > Shopping, Trade Show, Cotton, Fashion
BACKPACKS > Zipper Closure, Drawstring, Sling, Button Closure
OFFICE & SCHOOL > Backpacks, Computer Bags, Lunch Bags, Messenger Bags, Briefcases & Attaches
OUTDOOR & FITNESS > Coolers, Gym Bags, Duffle Bags, Picnic Baskets, Golf & Sports
TRAVEL > Carryon, Airplane Approved, Suitcase, Toiletries, Garment, Fanny
Explore more at https://www.promoplace.com/amplifyon/:quicksearch.htm?quicksearchbox=bags
You can also contact AMPLIFY at tim@ampbroker.ca or call 705-626-TIM-1 and we can do the searching for you.
