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Welcome back to The Lane of Pain

Season 1 | Episode 3: Price Shoppers Grinding Margins On today's episode... we meet Discounted Dan. Every quote turns into the same question: 'Can you do it any cheaper?'" Dan spends his days slashing prices, shrinking profits, and winning customers who disappear the moment someone is a dollar ...

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PONYTAIL CAP

We can all agree that summer events are amazing….until your hair has a mind of its own. Between the heat, humidity, and wind it can be hard to look put together for a client during outdoor events. Try this branded hat and be comfortable while also being the talk of the town. AMP Tools > ...

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The HARD reality for business decision makers

The time reward I’m not certain I have ever met an owner, manger, or professional who hasn’t commented about their workload at one time or another.  “I am soooo busy”; my next question is usually “Are you profitable busy, or B.S. busy?”  The latter is when we find out they are bogged down in ...

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Where the real competitive advantage is.

Everyone has access to the same products. The same websites. The same suppliers. The same AI tools. The same decoration methods. The difference isn’t access anymore. It’s judgment. The best branded merchandise programs don’t start with a catalogue They start with questions. Who ...

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Branding Vs Marketing

Marketing and branding often get lumped together, but they’re not the same thing. Here’s the simplest way I can put it: Branding is who you are.
 Marketing is how you get noticed. Branding is the foundation. It’s the impression people have of your business. It’s your values, your voice, your ...

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Your clients bring you to the beach

I came across this little but mighty waterproof speaker and immediately thought, This is made for the summer! This is one of those products that just make sense. Toss it in your beach bag and don't worry, the exterior is splash proof and the 3w speaker is surprisingly powerful for being compact. ...

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Scratch…and everybody wins

Most workplace incentives fail for one reason: They feel like… work. A few years back, I worked with a call centre with more than 1,000 employees. They wanted to boost performance around a specific internal goal, but more importantly, they wanted people to actually care. So instead of: ...

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GOLF Tools:  Caddy Splash Water Brush

L.W.I.F. | Look What I Found Golf networking can be one of those places where million-dollar conversations casually happen.  Deals get discussed on tee boxes, partnerships form beside sand traps, referrals happen somewhere between hole seven and “That putt should have broke left.” Which is ...

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