Ads that Stick
Using Post-it Notes to increase sales
My desk and office are practically wallpapered in sticky notes. 3Ms Post-it catalogue is filled with several business applications, one that caught my eye recently was to merge them with your display ads strategy. Since Post-it notes have an extremely versatile adhesive, the opportunity to stick your ads to a variety of surfaces is also broad. When you have AMPLIFY print your display ads onto Post-it notes your team can now place them where your target audience wouldn’t traditionally see them increase your awareness and reach. Messages can be placed on mirrors, car door handles, menus or packaging, computer screens, or for the extra saucy marketers could place them on top of your competitor’s ads to display your advantages. With their compact design, your team can be walking around with dozens of ads in their pockets to conveniently stick almost anywhere (as long as it’s legal and safe to do so). Interested leads that see your sticky ad can then take it with them and convert them into prospects and eventually customers.
Creative ideas could be
1. Promoting a sale
2. Featuring a QR Code
3. Introducing a member of your team
4. Launching a new product/service
5. Directions or map
Contact AMPLIFY, and we will help you compose an idea and design your sticky ad. Email tim@ampbroker.ca or call 705-626-TIM-1. Click here to explore notes that stick.
Written by: Tim Thomson, AMPLIFY Profit Impact Broker 041825
