L.W.I.F. | Look What I Found
A giant cooler seemed like a good idea at the time, now it takes up a large share of your storage space the other 51 weeks per year. Coleman finally picked a fight with that problem.
I love this AMP Tool because this is an item a company can put their brand on and be kept for years; maybe even handed down to the next generation. It’s the tool you pull out at parties and everyone comes to look at. The big win is your company’s logo printed boldly on this cool device by AMPLIFY.
The Snap ‘N Go cooler is one of those products that makes you squint at it and say, “Wait… why didn’t someone invent this sooner?” It’s a hard-sided cooler that COLLAPSES down to roughly one-third its size in seconds. Like camping gear crossed paths with a Transformer and decided to become useful. Available in 35, 45, and 55 quart sizes, this thing was clearly designed for people who love adventure but also enjoy having room left in their trunk for things like luggage… children… or dignity.
For camping > Load it with food, drinks, ice, and enough marshmallows to concern your doctor. Then when the trip’s over, collapse it flat instead of wrestling a giant plastic cube back into storage like you’re losing a game of Tetris .
Hotel rooms > Road trip families know the pain of paying eighteen dollars for a sad turkey sandwich from the lobby fridge. This cooler lets you stash real food, drinks, snacks, and leftovers without turning your hotel room into an episode of Survivor: Hampton Inn Edition.
Party time > Beach days. Tailgating. Boat trips. Backyard BBQs. Sports tournaments. Cottage weekends. This cooler feels like it was built for people whose weekends accidentally become stories.
It sets up in under 10 seconds and still delivers the cold retention and durability people expect from a traditional hard cooler. Basically, it’s the Swiss Army knife of chill.
At AMPLIFY, we are constantly hunting for products that make people stop mid-sentence and say, “Okay… THAT’S cool.” This is one of them. L.W.I.F. isn’t just “Look What I Found.”; it’s “Look What Your Competitor Hasn’t Found Yet.”
Want more clever finds, conversation-starting gear, and AMP Tools your clients and staff will actually use? Call me at 705-626-TIM-1 or email tim@ampbroker.ca so we can grab a coffee or cocktail. You bring your wish list and I’ll bring the ideas. Together we’ll deliver the adventure to your staff or clients with the Coleman® Snap ‘N Go™ 45-Quart Collapsible Hard-Sided Cooler.
At your service,
Tim Thomson, Profit Impact Broker/Owner for AMPLIFY
May 2026
